PUBLICATION- CONFERENCE PROCEEDINGS

Academic Year 2020-21

1. Paper titled Challenges on Startups during COVID-19: A Case study published in Startups and Post COVID 19 Indian Economy (E-ISBN:9789390082483)

Academic Year 2017-18

1. Paper titled Sustainable Marketing Strategy of Ecopreneurs: A case published in Sustainable Marketing Strategies : Issues and Challenges (ISBN: 978-93-86638-50-2) Conference Proceedings December 2017
2. Paper titled Sustainability and Challenges of Ecopreneurship – An Overview published in Sustainable Marketing Strategies : Issues and Challenges (ISBN: 978-93-86638-50-2) Conference Proceedings December 2017
3. Paper titled Revolutionary Homepreneur – A Case Study published in The Upcoming World’s Strongest Economy (ISBN:978-93-84734-53-4) conference proceedings September 2017.
4. Paper titled Challenges of Women Entrepreneur at Entrepreneurial Society – Kayalpattinam- A Case study of Z Fashions published in The Upcoming World’s Strongest Economy (ISBN:978-93-84734-53-4) conference proceedings September 2017.

Academic Year 2014-15

1. Paper titled Entrepreneurship: An imperative mechanism for empowerment published in Education for Empowerment (ISBN:978-93-81658-11-6) conference proceedings.
2. Paper titled Social Entrepreneurship in India published in Entrepreneurship and Socio-economic Development (ISBN: 978-81-928901-0-4) conference proceeding.

Academic Year 2012-13

1. Paper titled Developing Micro-Entrepreneurship: A strategy to sustain in the Un-served market published in Sustainable Marketing Strategies – Issues and Challenges(ISBN: 978-93-52338-15-4) conference proceedings.
2. Joint paper titled Business clustering – The Nadar Way- The Case of Sivakasi published in Management in the new world order (ISBN:-13:978-1-25-902824-3, ISBN-10:1-25-902824-0) conference proceedings.
3. Joint paper titled Managing Retail Ecosystem: An empirical study about departmental stores published in Management in the new world order (ISBN:-13:978-1-25-902824-3, ISBN-10:1-25-902824-0) conference proceedings.

Academic Year 2011-12

1. Paper titled Challenges and strategies of an Indian entrepreneur in the global pursuit published in Emerging trends in Global Trade and Management (ISBN:978-93-80530-42-0) conference proceedings.
2. Joint paper titled Entrepreneur mode – A fitting approach to manage disaster published in ICCDM(ISBN: 978-81-908498-4-5) conference proceedings.

Academic Year 2009-10

1. Paper in Tamil on Multiple Dimension/Benefits of Entrepreneurship published in the proceedings of Tenth Conference of Tamilnadu Science congress, organized by ManonmaniamSundaranar University.